logo
Back

1967: THE MARGARITA!

Original El Cholo owner, George, was not a fan of selling hard liquer.  Remember he came from the days of prohibition and it was heresay to include a strong drink on your menu.  Ron began including the margarita on the menu; however, one night, in a somewhat brazen fashion, a longtime guest (and true EL CHOLO fan) said “let me show you how to make a great margarita!”  He takes Ron to his steakhouse in a strip mall in Anaheim and shows him how a real margarita is made. This is still the same recipe enjoyed in your margarita today! Eventually, EL CHOLO becomes the world’s largest user of Jose Cuervo 1800 Tequila and the first restaurant to introduce premium ingredients in a margarita.  This is the year that George Salisbury transfers full ownership to his son Ron.

Visit our family of Restaurants

Los Angeles - The Original

1121 S. Western Ave Los Angeles CA 90006

Santa Monica

1025 Wilshire Blvd Santa Monica CA 90401

Downtown Los Angeles

1037 S. Flower St Los Angeles CA 90015

Anaheim Hills

8200 E. Santa Ana Canyon Rd., Anaheim CA 92808

Corona Del Mar

3520 E. Coast Highway Corona Del Mar CA 92625

La Habra

840 E. Whittier Blvd La Habra CA 90631